The theater for the executive who entertains at home
You host the way Plano executives have always hosted. Quietly, at home, with the right people in the room. Board members fly in. The visiting partner from the Toyota campus stops by. The room you take them to should be its own argument for the evening — a real cinema in Avignon or Willow Bend that is comfortable enough for the family on Friday and disciplined enough for the Tuesday-night screening with clients. Sony laser on the wall. Steinway Lyngdorf or JBL Synthesis behind the screen. Calibrated until skin looks like skin.
We have built theaters into the kind of Plano homes where the original architect already left a generous bonus room behind the garage, and into newer builds along the Tollway corridor where the cinema was drawn from day one. Either way, the discipline is the same. Isolation walls so the master bedroom upstairs never hears the third act. Reference-grade picture so the visiting CFO notices the picture and not the projector. The room does the entertaining for you.
The Frustrations We Hear Most
- The visiting partner noticed the projector before the picture
- Dialog gets buried under the soundtrack the moment a guest leans in to whisper
- The bedroom directly above hears every action sequence
- The room cannot dim deep enough — Plano west-facing windows kill the black levels
- Three remotes, an HDMI handshake, and an awkward minute while the room comes online
Who We Help in Plano
- You, an executive in Avignon, who entertains clients at home and needs the room to perform
- You, in Willow Bend, with a bonus room behind the garage that was always going to be a theater someday
- You, in Deerfield, building the addition that will finally have a real cinema in it
- You, who wants the same room to hold a watch party and a Wednesday-night work screening
- You, who knows the difference between a big TV in a den and a real reference-grade room
How We Do It in Plano
We tour the room you have in mind — Often it is the bonus room behind a Willow Bend garage or the unfinished basement in Avignon. We measure for sightlines, ceiling height, and existing acoustic problems.
A cinema drawn for executive hosting — Screen size scaled for the seating count you actually entertain. Two rows is common in Plano — front row for family, back row for guests on a riser.
Acoustic isolation tuned to your floor plan — We isolate the theater walls from the master suite and the kids' rooms. Plano two-stories almost always need a floating ceiling and double-stud walls — we build them in.
Reference projection and audio install — Sony laser projector with anamorphic optics where appropriate. Steinway Lyngdorf or JBL Synthesis behind a perforated screen. Real cable, real terminations, a rack you would not mind showing a guest.
ISF calibration and microphone-measured audio — We tune the picture until it matches the director's reference. We measure every seat with a calibration mic and time-align every speaker to your specific row.
One-button executive operation — Press Watch Movie. The Avignon room goes dark in twelve seconds. Press Game Day. The lights come up to a hosting level and the screen swaps source. No demonstration needed for your guests.
The Questions People Actually Ask.
I entertain Toyota and corporate clients at home. Will the room look professional?
It will. We design Avignon and Willow Bend theaters for executive hosting — clean rack, no exposed cable, one-button operation so you never demonstrate technology to your guests. The room makes its impression and then gets out of the way.
Can the bonus room behind a Willow Bend garage actually become a real cinema?
Yes. Those rooms have the dimensions and the isolation we want. We add acoustic treatment, double-stud the shared wall with the garage, and the result performs to reference standards even though the bones are from the original 1990s build.
My master bedroom is right above where the theater will go. Will it bleed?
Not when we build it correctly. Plano two-stories are predictable — we engineer a floating ceiling and decoupled wall assembly so the bass stays in the room. The master upstairs will sleep through a Christopher Nolan film at reference volume.
How do you handle the bright Plano west-facing windows in a media room?
In a dedicated theater we eliminate them with proper light traps or blackout treatments built into the walls. In a multi-use media room, we pair the projector with motorized blackout shades that drop on the Watch Movie scene and lift again when the room returns to daily use.


